Author Archives: Admin

Payments – Loyalty – Targeted Promotion: What If They All Worked Together?

As technologies evolve and consumers become more sophisticated and demanding, visionary companies are stepping up their game, adopting more comprehensive and capable payment platforms that provide greater functionality at a much lower TCO. As value-added capabilities like loyalty and reward more »

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When Your Payments Platform Isn’t Good Enough

How and when do you decide to get rid of that trusted old car you’ve had for years, or those comfortable jeans that are now rather frayed and faded, or that old computer, the one with the 20 lb. CRT more »

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Electronic Payments Industry Gathers for Annual Expo

On-Line Strategies as well as other leaders from the electronic payments industry will be gathering at the Mandalay Bay Resort and Casino in Las Vegas, NV on April 17-19 for the 2012 ETA Annual Meeting and Expo. Over 3,500 payment more »

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Payment Card Issuers

In an article entitled, “Card Issuers Lightening Up”, Tom Goldsmith of the Electronics Transactions Association shares how the number of card originations made by payment card issuers actually increased by over 14% in 2011 compared to the previous year (according more »

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In-store PayPal Service Competes Against Card Issuers

In its article “PayPal Says its In-Store Payments Service is Safe,” Fox Business highlights the growing competitive tension between alternative payments king PayPal and traditional credit card companies. Visa fired a shot across the bow by claiming that they had more »

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Grocery Coupons Still Dominate According to Couponing Study

America is extremely coupon crazy, especially with grocery coupons. According to Coupons.org, coupon redemption in the United States increased 63% last year and Americans saved $3.7 billion as a result. With more Americans than ever before using coupons, merchants and more »

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Are PINs Necessary as US Expands Options for Payment Methods?

In his article titled “Grocers Want Chip and PIN, Even If Visa Says PINs Not Necessary,” Tom Goldsmith of the Electronics Transactions Association reported that supermarkets are still skittish about not requiring PINs even though emerging payment methods make them more »

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We’re What You Don’t See

You may recall BASF’s advertising tagline: “We don’t make a lot of the products you buy.  We make a lot of the products you buy better.™” What better way to tell the story of On-Line Strategies than with those simple, more »

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The Importance of a Firm Foundation

After 12 years and $25 million, the “Leaning Tower of Pisa” was finally reopened to the public. During the renovation project designed to stabilize the tower, 110 tons of dirt was removed which reduced the famous lean by about 16 more »

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If It Ain’t Broke…

Conventional wisdom suggests, “If it ain’t broke, don’t fix it.” While that may apply to static products and environments, it is likely short-sighted advice for companies involved within dynamic markets such as the payment service industry, which is progressively transforming more »

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